Have you ever gone to buy something online, and once you see the
shipping price decide not to buy it anymore? Are you more likely to
search for a product offered on a website with free shipping site wide,
rather than a website not offering free shipping site wide?
I have shopped online and and decided not to buy something because of the shipping price. The only reason I chose to buy online over going to the store is because there is a significantly cheaper price. The shipping cost only factors into buying something if it makes the overall cost is more than or close to the regular price of the item at store value. This usually type of scenario happens when i need something rushed. If I need it rushed, but the price for it is more or about the same as the price at the store, I will always buy it from the store. Like any consumer I am more likely to shop at an online store if there is free shipping than one without free shipping. I have also at times bought more items than i originally intended because the store offers free shipping/free express shipping if you buy a certain amount.
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